The publish Yas Island logs in over 70 million views following launch of ‘Yas Hai Khaas’ appeared first on TD (Travel Daily Media) Travel Daily.
Intending to succeed in out to travellers from India, Yas Island Abu Dhabi, one of the world’s main leisure and leisure locations, partnered with Bollywood celebrity, Ranveer Singh, and went viral following the launch of ‘Yas Hai Khaas’ marketing campaign video. The Bollywood-styled music video which sees Ranveer singing and dancing his manner throughout the Island, acquired distinctive engagement throughout social media, with over 70 million views throughout Yas Island’s social channels in addition to reaching 80% of 2019 full years web site visitors in the primary 10 days of the video launch.
The marketing campaign provides a glimpse of what holidaymakers from India can anticipate throughout a trip at Yas Island via the eyes of one of Bollywood’s most distinguished figures – from record-breaking theme parks, racing, climbing and flying to world-class buying, eating, {golfing} and luxurious resorts, all packed into one 25 sq km vacation spot.
The epic video highlights Ranveer’s action-packed vacation on Yas Island as he visits the vacation spot’s most iconic landmarks, together with interacting with Batman at Warner Bros. World Abu Dhabi, chasing waves at Yas Waterworld, and using the quickest rollercoaster in the world at Ferrari World Abu Dhabi.
In mild of the marketing campaign’s success, Liam Findlay, CEO of Experience Hub the commerce and promotion arm of Yas Island Abu Dhabi and a subsidiary of Miral, stated: “We are delighted to see the optimistic response that our marketing campaign has acquired as we construct on the success garnered final yr with our ‘Stayin’ On Yas’ Bee Gees-themed marketing campaign. Our partnership with Ranveer Singh as our model ambassador has gotten off to a powerful begin and we hope that travellers from India sit up for having fun with a vacation like Ranveer Singh at Yas Island.”
The publish Yas Island logs in over 70 million views following launch of ‘Yas Hai Khaas’ appeared first on Travel Daily.
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